It blurs the line between reality and technology thereby creating a seamless experience for the viewer. In real estate, AR lets potential buyers tour a property via their smartphones regardless of their location. AR also lets realtors tweak the room’s designs and styles either choosing a traditional or modern finish.
Augmented Reality provides endless business opportunities for the Real Estate market. Using AR, potential buyers of real estate can already visit the property in 3D before making the effort to travel there. For realtors, AR provides completely new marketing opportunities by making use of location-based services while at the same time providing a unique experience to the buyer.
Augmented Reality (AR) usage is increasing in every industry. When thinking of industries that AR can be used, real estate is not the first one that comes to mind. However, no one can deny that it has great potential for advancing both the selling and buying experience in the real estate market. It can expand marketing strategies for realtors and provide home buyers with more remarkable experiences. It has already started to be used in home designing or land hunt apps, and the impact on the industry is proof that there is a lot more Augmented Reality tools can offer.
These days luckily, everybody has smartphones or tablets which they can easily access the internet with, and the technology used in these devices is advancing by each day. So it is getting easier and more comfortable to use AR tools with the advanced devices we have right in our pockets. This advancement can be the gate to reinforced real estate business with AR. Both sellers and buyers can simply download apps and start using them to find the perfect house.
In the real estate business, the most common problems that realtors face are the amount of time spent visiting each site with the potential customers and not having enough or suitable materials to impress at first sight. Augmented Reality softwares can be the endorsement that realtors need to improve their business and work out these challenges.